Sponsorship Strategy

We help create new strategies, recommend improvements, validate an existing approach, or provide a new strategic direction.

Whether it’s a partnership with a Team, Personality, Event, Venue or Broadcast, we have the experience to guide brands through every stage of the process;

Audits
Strategy Development
Marketplace analysis
Rights modelling
Property search and selection
Contracts and negotiation
Activation planning
Partnership’ blueprint development
Evaluation

Sponsorship Activation

We offer the ability to take sponsorship concept to 360 degree implementation that includes;

Activation planning
Sponsorship strategy & activation
Licensing & Merchandising
Tickets & Hospitality
Athlete endorsement
Event production & organisation
Design ID & Creative Development
Partnership development
Evaluation

Events

In partnership with our clients we create new events / environments / experiences to produce vibrant, valid, viable concepts that are focused on delivering a return on investment. We do this by:

Create: create the idea

From an initial market audit to identify opportunity, to developing the concept, the strategy, investment structure, legal/contracts, sales & marketing plans
Produce: deliver the product

Full service implementation – event management/organisation/operations, conducting venue assessments, insurance/risk/security assessments etc
Analyse: evaluate the qualitative learning’s and quantitative impact

Extensive post campaign research and analysis process

Hospitality

We offer a specialist hospitality service – creating bespoke experiences at the world’s most exciting sporting occasions. Whether the event is large or small, at home or abroad, we have the same delivery model;

Bespoke event production
Event management & Organisation
Negotiation of existing hospitality packages
Staffing / Logistics
Design / Production / Branding
Food & Beverage / Catering
Transportation
Training staff / host / hostesses / drivers
Data Management
Accommodation
Ticket Management
Venue assessments
Insurance & Risk Management
Security
Post event analysis