Brand Events

We have been working on brand events for 20 years across multiple sports with companies such as Mercedes-Benz, Lexus, NTT DATA and Sony.



NTT DATA / The Open

Tasked with challenging the way data had traditionally been represented to bring spectators closer to the action. We conceived & delivered The NTT DATA ‘Wall’ – a world first in golf – working in partnership with The R&A we built an LED ‘wall’ (24m x 10m) at the very heart of The Championship. ‘The Wall’ displayed real-time visualisations of the tournament data from the course. The graphics were also adapted and made available online (bespoke website).  Engaged over 53% (over 125,000) of spectators attending The Open (tracked) and the work won the Experiential Marketing Award at the Sports Industry Award 2020.

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The 147th Open Championship


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Appointed to launch the first ever global 3D experience of the FIFA World Cup. This included creating the Sony / FIFA joint Press Release and Press Conference in London at BAFTA to showcase the 3D experience.

SONY (2)



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Worked with Toyota on their sponsorship of the IAAF athletics. Included sourcing, negotiating and contracting endorsement agreements with multiple athletes and co-ordinating / signing off all creative work with all parties.




If you would like to discuss how you can use brand events to connect with your key audience contact us here.