
23 May2025

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As the official automotive partner for the 2024 League of Legends World Championship, Mercedes-Benz used a customised electric G-Class as the official Trophy Carrier, transporting the Summoner’s Cup across the host cities. Additionally, Mercedes-Benz collaborated with Riot Games to design exclusive the championship ring for the winning team. This ring was exhibited in the Mercedes-Benz EQ House in the Fan Fest along with various concept cars, photo opportunities and chances to win World Finals tickets.
Mercedes-Benz used a customised electric G-Class as the official Trophy Carrier, transporting the Summoner’s Cup.
Mercedes-Benz EQ House at the Fan Fest
As part of the activation we wrapped two Mercedes-Benz Sprinters. These were used to transport the two finalist Teams during the Finals to the venue and hospitality functions.